TLC Members’ Work Webby Nominated

Youth Venture’s social change website, which Members of The Learning Collective helped created, is nominated for a Webby.  Adam Aberman, along with Lior Ipp (former TLC Member), created the original specifications for the website, developed by Interfuel, up for a 2011 Webby in the Youth category.  Adam Aberman and Lior Ipp did this work in 2009 while employed by Ashoka’s Youth Venture.

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• The 2011 Webby Awards (viralblog.com)

College Board Hires TLC

Each year, the College Board serves seven million students and their parents, 23,000 high schools, and 3,800 colleges through major programs and services in college readiness, college admission, guidance, assessment, financial aid, enrollment, and teaching and learning.

The College Board has hired The Learning Collective to help develop College Board’s new online professional development model

Thought Leaders vs Company Bloggers

Now that businesses have all rushed to have Twitter and Facebook profiles and to maintain company blogs, has the onslaught of information made it actually more difficult to get your message heard?

Business strategy and information technology consultant Stowe Boyd wrote a blog post on Thursday entitled “Thought Leadership: Beyond Marketing” in which he suggests that the rise of social media might be making us immune to marketing. Boyd suggests that startups might benefit from rethinking how they position themselves online to land on the side of that signal-to-noise ratio so that they’re actually heard.

Boyd observes that “Even in a time of great noise, people are still looking for guidance: they still need to make informed decisions, and to take action on their own behalf or on behalf of their companies. To do so, they look more than ever to those individuals and organizations that they trust, those that have credibility and hard-won reputations.” In order to capitalize on this search for expertise, Boyd suggests that companies try to situate their online presence less in terms of marketing and more in terms of thought leadership.

Boyd says there are three obvious ways to do this: Hire a thought leader. Ally your company with innovative, leading-edge programs. And actively participate in the community discourse in your field, either through written publications or through speaking events.

But these might not be viable options for startups. Hiring a thought leader is likely to be cost-prohibitive. As Boyd notes, “A startup wondering how it can stand out in a crowded field may just punt, and go down the classic social media route: the CEO and/or marketing folks will blog on the company website, and hope that people read the posts; they pay to attend conferences, and hope that they can get a speaking slot; and they try to make the company and its various spokespeople seem to be highly regarded in the community. This is the path that all companies seem to head down, so it comes as no great surprise that it generally doesn’t lead to outstanding results.”

Boyd suggests some alternatives… Read them via Read, Write Web

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Vernacular Video Culture in Education

This video by Howard Rheingold discusses vernacular video, video created by non-professionals for the purpose of communicating casual ideas. It then looks at ways education can use this newly democratized tool to educate collaboratively.

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Cloud-Based, Open-Source For Teachers?

A computing device for every teacher and student so they can access the Internet at school or at home? That, along with an embrace of cloud computing, Creative Commons, and open-source technologies is part of a new set of recommendations from the U.S. Department of Education.

On March 5, the department released an 80-page draft of its National Educational Technology Plan entitled Transforming Education: Learning Powered by Technology. The plan lays out an ambitious agenda for transforming teaching and learning through technology.

Much of the NETP emphasizes “21st Century learning” as the path to transforming education: “engaging and empowering learning experiences for all learners… and leveraging the power of technology to provide personalized learning instead of a one-size-fits all curriculum.” The plan seeks to challenge the traditional model of the isolated teacher in a classroom, promoting the idea of “always on” learning resources and online communities for both educators and students.

In addition to changes to the US education model, there are some bold technology recommendations in the plan.

• Adequate broadband and wireless access inside and outside of school
• At least one Internet access device for every student and educator inside and outside of school
• R&D into the use of gaming, simulations, and virtual worlds for instruction and assessment
• Encouragement of cloud computing for school districts
• Use of Creative Commons and Open Education licenses
• Changes to FERPA (Family Educational Rights & Privacy Act) to open access to student data
• Changes to CIPA (Children’s Internet Protection Act) to open access to the Internet and rethink how filtering works in schools.

Continue reading via Read Write Web

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Virtual Worlds as Scientific Tools

Building Up Social Sciences in Synthetic Spaces

Virtual worlds as modifiable simulation tools are finding a foothold in all levels of academia and professional research, and the names and organizations being linked to virtual world research are no longer unknown fringe researchers. This is because the mechanics behind virtual worlds are evolving with emerging technology, and because institutions like the University of Texas are making virtual worlds a research priority instead of a secondary or tertiary concern.

The great visual effects community blog Vizworld has some excellent reporting on just how expansive virtual world-based research has become. Among Vizworld’s best points? The emergence of virtual therapy – something we covered a week or so ago – and the potential ethical questions raised as an old discipline adapts to the shifting and nebulous rules of a virtual landscape:

Several psychologists and sociologists view SecondLife as a rare sandbox of human behavior.  The open nature of the system removes several of the restrictions found in online games, allowing more natural interaction between avatars, but also allows people to assume whole new personalities.  The distinctions between the user’s real persona and their chosen avatar has been the subject of many psychological studies and books.

Books like John Suler’s ‘Psychology of Cyberspace’ is a great resource that discusses the observed group dynamics and psychological behaviors monitored inside virtual worlds, and lays out possibilities for psychotherapy and clinical work inworld.

Vizworld writer Randall Hand notes that, disconcertingly, little ‘hard’ science is conducted in Second Life. This is a legitimate criticism of virtual world research as it stands – the great palaces of research organizations seem to serve as libraries of completed and pending research instead of virtual field labs for virtual experimentation. But as more open-source and behind-the-firewall worlds come about, that paradigm is changing. As it turns out, getting researchers in front of virtual worlds may yield a long-term dividend for applied science.

Putting students and researchers in front of virtual world technology – be it Second Life or something else – creates familiarity, and with familiarity comes the confidence to create ever more refined social and scientific experiments. In time, graduates with research experience in virtual worlds could develop their own virtual worlds – an interactive laboratory of indefinite size and scope, suitable for any number of experiments that real-world limitations may render impossible. UT Dallas made a name for itself building virtual laboratories in Second Life. The future of virtual research will be much more ambitious.

The standards for this kind of in-world research are already being debated in academic circles. A recent conference session over at the New Media Consortium focused on best practices in respecting the privacy of researchers and research subjects in virtual social experiments. The presentation’s PowerPoint notes are available at the aforementioned link, and they make for fascinating reading. When universities begin looking at virtual world research in earnest, they’ll lean on the best practices developed by forward-thinking organizations like NMC.  Continue reading…Via Pixel and Policy

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Education and Google Buzz…A Match?

It seems, Google has thrown down the gauntlet…Google Buzz is a incredibly powerful attempt to take a piece of Facebook’s market share in social networking. Google Buzz is powerful because if you have a Gmail account you are already a member. Within minutes of logging in to my Gmail account I had followers and I was following a number of people. This is how “friending” and “following” on Google Buzz works. Google has filtered users’ Gmail inboxes and Google Talk IM contacts and used algorithms to determine the users that they communicate with most frequently. Users can then share Buzz posts with the world (and Google search), or they can share privately through their existing Gmail groups or custom-made groups in Buzz. Here are a few a videos that explain the tool in more detail:

When I logged in for the first time with buzz activated, I could not believe my father was instantly among the people I was following. I liked that, no more sending him links… he is not a “first adopter” like me, and if Google can get him to interact with the social stream I am impressed. I’m not sure liked the asymmetric follower/friend model, though, because there were a few people that appeared on my list that I did not want knowing my business… or my whereabouts, so this feature made me a bit uncomfortable.